Customer Impact Shopper

Over the past twenty-five years, our team at Customer Impact has built a company that proves we understand customer needs. We are capable of managing a large infrastructure of representatives to get things done for our customers. Fast delivery, great quality, and affordability are the foundational building blocks that define our business.

Customer Impact has a strong reputation which is defined by our great customers and the work that we do for them…Retail Audits/Retail Readiness, In-Store Merchandising and Customer Experience Management.

Our nationwide infrastructure of Impact Reps is ready to go to work for you. Welcome to Customer Impact!

The Customer Impact Team



Scott Hiller Scott Hiller
SWH Investments, Inc. founder and leader Scott Hiller creates an environment that recognizes client needs as vital to the company’s success, an environment where new products and services are quickly developed, and where quality and accuracy of data are as important as on-time delivery. He also directs the company’s business strategy and is a hands-on manager of client marketing relationships. Scott’s background in consumer product marketing and sales, combined with retail marketing management, provides a professional, relevant, and knowledgeable information base for the company and its clients. Scott sold Speedmark Information Services in March 2007, a company that he founded and ran successfully for 16 years. Speedmark, at the time of the acquisition, was a national marketing services organization providing data collection solutions for consumer products companies and large retail organizations. Prior to founding Speedmark, Scott was director of merchandising for National Convenience Stores Inc. (Stop N Go) and served in various sales and sales management capacities at Frito-Lay Inc. He has a B.S. in Business Administration from the University of Wyoming and an M.B.A. in Marketing from St. Louis University.
Chris Reynolds Chris Reynolds
CFO | Vice President – Finance
Chris draws on her solid background in accounting and financial management to support Customer Impact. She’s gained experience through positions at Speedmark and other professional services firms. Chris’s work at Customer Impact supports sales and operations, financial planning, and management of human resources benefits, policies and procedures.
Margie Layman Margie Layman
Vice President, Business Development
Margie is a graduate of the University of New Hampshire with a degree in Marketing and Sales. She brings 15 years of industry experience to Customer Impact with an extensive background in field operations, client management, onboarding and business development. Prior to this, Margie was the VP of Field Operations for Speedmark where she managed ongoing data solution programs for major accounts.Margie lives in Denver, CO and when not working enjoys the Colorado mountain outdoors with her husband and two grown sons.
Daniel Price Daniel Price
Vice President, Merchandising
A Sam Houston State University alumnus, Daniel joined the company in 2013 and helped Customer Impact to create and grow the Audits & Surveys division into one of the premiere retail audit & merchandising organizations in the US.Daniel leads the Audits & Surveys team to plan, build, execute, and deliver key insights and data to our clients. When he’s not attending local Texas A&M sporting events, Daniel is usually fishing and enjoying the lake with family, friends, and his dog Otis.