“The mystery shopper program is probably the most important program that we've implemented at James Coney Island. Incorporating the services of Customer Impact into our daily unit operations has helped contribute to our recent success in increased sales and customer satisfaction – which, of course, go hand-in-hand.  The mystery shopper program is one that will not go away for James Coney Island.”
Paul Dondlinger
Director of Training and Human Resources
James Coney Island Restaurant

“Customer Impact paints the whole picture:  the good, the bad, and the ugly. We can be our own worst enemies when we try to objectively rate our business. We need the unbiased eyes of a professional to give us the true customer perspective.”
Tom Kenney
Past President, Texas Restaurant Association

“Customer Impact has provided our company with complete and accurate information that has helped us to evaluate several aspects of our retail business. With the information provided, we’ve been able to pinpoint and address service, security, and presentation issues within our stores. Customer Impact provides an invaluable service to myself and our managers that allows us to be more productive and profitable."                                                                            
Mike Loeffl
Marketing Manager
Sara Lee Bakeries 

“The Customer Impact web site is fantastic! Once I’ve finalized our mystery shopping reports with Mike Green, they’re posted immediately on our secure page on customerimpactinfo.com. Our regional directors and corporate executives use password access to view reports themselves and zero in easily on specific data. Our marketing VP focuses on the marketing questions; our regional directors look at a region, a specific restaurant, or an isolated function, like the dining room or manager presence. They get quick answers to their questions, and I get a lot fewer calls. And when I call Customer Impact, they know me – I feel like I’m their only client.”
Debra Fox
VP of Training
The Palm Management Corporation

“We work with Customer Impact on a monthly shopping program for our fine dining restaurants, and the time and attention they devote to us is remarkable. The program is specifically customized to our corporate culture; it delivers valuable measurements for every critical element related to food, quality, service, and the total dining experience. The reports are easy-to-read and interpret; our restaurants use them to identify improvement needs and to monitor their performance over time. At the corporate office, consolidated quarterly reports help us uncover company-wide issues. Customer Impact is incredibly responsive and great at interacting with our restaurants and our corporate staff.”
Leiala McCullen
Director of Training
Roy’s Restaurants

“The Customer Impact system allows us to truly capture what is happening at retail between the sales people and customers.  Our clients get a clear perspective of what they are doing well, and more importantly how they can improve.  The reporting capability allows us to look at the results from a global perspective and then drill down to individual performance.  This type of information helps our field managers better coach and teach their team on what needs to happen to improve sales.”

Craig McAndrews

Executive Director

The Retail Institute